Can a Generic Term be Trademarked?

Can a Generic Term be Trademarked?

Every trademark attorney knows that a generic term cannot be trademarked. However, using a small exception to that rule, Best Buy registered a federal trademark in “best buy,” even though a court had previously ruled that “best buy” was generic. For a great summary of the situation, read Best Buy, Resurrected From the Trademark Graveyard?…

Minnesota Noncompete Agreement FAQ: Employment Noncompetes Banned

Minnesota Noncompete Agreement FAQ: Employment Noncompetes Banned

As a Minnesota business attorney, I am often asked questions related to Minnesota noncompete agreements. Below I explain an overview of Minnesota noncompete law and answer common questions. Overview If you are an employee, employer, or independent contractor in Minnesota, 2023 brought a huge change in the law affecting you. The Minnesota Legislature passed a bill…

Limiting Fiduciary Duties in Minnesota Small Businesses

Limiting Fiduciary Duties in Minnesota Small Businesses

Minnesota business owners in a partnership may desire to limit the fiduciary duties they owe each other. They may ask their lawyer to draft a partnership agreement providing limitations on their duty to disclose to each other. They may also ask their lawyer to include a provision allowing the partners to compete with the partnership….

Trademark & PPC Keywords, The Debate Over Adwords Advertising

Trademark & PPC Keywords, The Debate Over Adwords Advertising

The Minnesota Federal District Court is currently hearing arguments regarding whether a company can use Google AdWords to place ads on a SERP (search engine results page) when someone searches for a competitor’s name. In 2005, one court ruled that Google could permit competitors of GEICO insurance to target people who search for “GEICO,” but…